We’ve all sat through those presentations where someone bored us to death with slide after slide of text, dated images or graphs crammed with information.
That’s why the phrase “Death by PowerPoint” was invented.
Many organisations have responded to this by banning the use of PowerPoint in any presentations. In some cases, they allow other programmes, such as Prezi, but some ban the use of visuals altogether.
Are they right to do this?
I can certainly sympathise. Most speakers I see use PowerPoint very badly. Their main crimes are:
- using slides as a crutch for themselves, in effect writing out their presentation on PowerPoint and using it as their notes
- writing PowerPoint slides which they intend to print off as handouts
- hiding behind the slides so the presentation becomes little more than a voiceover
- using the basic templates in PowerPoint to produce endless bullet point lists or repetitive slides with a heading and a tiny picture
This may be partly because of lack of time, or lack of expertise or just plain laziness.
Whatever the reason, the result is that thousands of people have to endure dreadful presentations and the whole dreary PowerPoint experience continues.
So I can see why some places might be tempted to just ban the whole thing. And I would be happy if one result of this was to force speakers to concentrate on keeping their audience’s attention by having great content and developing their delivery skills.
I’m all for developing a much higher standard of oratory amongst presenters!
But there are some problems with banning slides altogether.
Powerful visual aids can play a huge part in getting across key points with impact and helping an audience to listen, learn and remember.
Used well, visuals can:
- grab, and keep, attention
- explain a point more clearly than words
- form a strong emotional connection between the audience and the subject matter
- leave a lasting impression which fixes the point in the audience’s long term memory
- introduce humour in a relevant and appropriate way
Of course, the key point is that they do have to be used well. The way most slides are used, they do none of these things.
But that’s not the fault of the medium itself – it’s not really PowerPoint’s fault, it’s the fault of the speakers who use it.
And I have to say, it’s not just PowerPoint, I’ve seen people using other packages just as badly.
So perhaps banning PowerPoint isn’t the answer. Because banning visual aids cuts off what could be a massive asset for a presenter and a massive benefit for the audience.
The answer is to give people the training they need to use PowerPoint the way it should be used – so presenters can speak with more impact and audiences can be spared the “death by a thousand slides” which they have to endure at the moment.